Search Engine Optimization
When I build your site I make sure your business is competitive. Dirt River Design is comfortable working against both local and national competitors. Careful analysis your business and your competition is find ways to make sure your rank is high.
Gimmicks and shortcuts are not used. I get your site where it needs to be. Real organic search engine optimization usually takes several months to be effective. The more information you can provide me up front the better the site will be.
Local Listings and Directories
Established businesses often have listings created using information collected online. When the information is correct it is a good thing, but if the information is wrong you do not have the ability to fix it. Dirt River Design makes sure you have control of important directories. Cohesion in what you have posted online is a big part of helping your business stay on top.
Site traffic is not a black box. I include third-party tracking on every site I build. User flow is tracked through the site and watched so there is no mystery in what works and what does not. If the site is not working I will likely suggest changes. Depending on complexity we often make the changes for free.
Targeted Online Advertising – PPC
To help speed along organic website ranking we often set up Google Adwords. The default Adwords settings waste money, but I make adjustments to limit wasteful ad spending. If you would like your website to be on the top of the front page the first day the site is launched this is how we do it. We can also use the tool to cheat a bit and rank for things we may have a hard time ranking for otherwise.
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